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Behavioural insights

Behavioural insights (BI) apply evidence from behavioural, social and cognitive sciences to understand how people make decisions and behave in real-world contexts.   

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graphic of person charging an electric car
  • News article

The Living Lab for Testing Digital Energy Solution (DES-Lab) in collaboration with the EU Policy Lab coordinates an experimental project using nine electric-vehicles charging stations at the JRC in Ispra. Unlike other charging stations, this project supplies each station with electricity produced by

5 min read
EU Policy Lab tags
  • Behavioural insights
bi COMMUNITY
  • News article

How to increase tax compliance? How to incentivize consumers to dispose products in an environmentally friendly way? How to have more inclusive work environments? Improving the effectiveness of polices across the EU: The case of behavioural Insights

2 min read
EU Policy Lab tags
  • Behavioural insights
graphics and picture of the report
  • News article

Testing is what has accounted for a large chunk of process and product innovation in human history. Testing should apply even more to public policies, as their effectiveness often depends on how people react to them, and on the extent to which that reaction is embedded in the design of a policy solu

4 min read
EU Policy Lab tags
  • Behavioural insights