Our Lab generates behavioural insights through an empirical approach, with the goal of supporting EU policymaking by identifying behavioural elements in policies and testing behavioural levers to increase policy effectiveness.
Behavioural insights tools
Behavioural tools help understand how people think, decide and act in policy contexts:
- Behavioural diagnostics combining literature reviews, experiments, data analysis, stakeholder interviews and workshops and help understand behavioural drivers and bottlenecks and identify potential solutions.
- The behavioural systems approach, combining behavioural science with systems analysis, helps to consider interactions between behaviours, psychological drivers and structural conditions.
- Experimental methods (lab, online or field trials) are also used to test these solutions, including different narratives, choice architectures or procedures before scaling.
These tools can support the full policy cycle, from problem framing and option design to implementation and evaluation.
News (34)
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Our regular readers may remember the launch of our ambitious design and behavioural insights projects aiming to Harmonising waste sorting labels across the EU (europa.eu). And we’ have been busy.
- EU Policy Lab tags
- Design for policy
- Behavioural insights
The EU Policy Lab Water Resilience Experiment is a design-driven participatory initiative aiming to integrate scientific evidence and knowledge from citizens, the media, stakeholders, and local initiatives related to water to inform innovative policymaking at the European Commission.
- EU Policy Lab tags
- Design for policy
- Behavioural insights
Are humans using artificial intelligence better at making unbiased choices? Is it enough to have humans oversee AI decisions to ensure fair and balanced decisions are being made? If yes, how? What does it take for systems to be trustworthy and fair?
- EU Policy Lab tags
- Design for policy
- Behavioural insights
The EU Policy Lab is paying close attention at misinformation – especially from a behavioural point of view.
- EU Policy Lab tags
- Behavioural insights
The EU Policy Lab, recognising the need to make research facilities more energy efficient, uses the JRC’s laboratories as a real-world blueprint to ignite a wave of sustainable research practices across the EU.
- EU Policy Lab tags
- Behavioural insights
Did you know that women in the EU continue to earn less than men with the average gender pay gap standing at 13%? But what can behaviour insights do to improve these inequalities?
- EU Policy Lab tags
- Behavioural insights
Are you an innovation, design or policy lab in the EU? Are you interested in issues surrounding water resilience? Join our call for expression of interest!
- EU Policy Lab tags
- Design for policy
- Behavioural insights
Every drop of blood has the potential to save a life. In the EU, blood donation plays a vital role in providing healthcare systems with the resources they need to treat patients and offer hope for recovery.
- EU Policy Lab tags
- Behavioural insights
The EU Policy Lab has recently unveiled an exciting new project with the Living Lab for testing Digital Energy Solutions. The idea is simple yet powerful: decipher the behaviours and choices of electric vehicle (EV) owners when presented with different incentive schemes at workplace charging station
- EU Policy Lab tags
- Behavioural insights
Making waste sorting more effective: A participatory design and behavioural science approach to developing harmonised waste sorting labels for the EU.
- EU Policy Lab tags
- Behavioural insights
- Design for policy