Brain to understand choices and behaviours

We generate behavioural insights through an empirical approach, gathering contributions from various behavioural sciences.
Our Lab uses behavioural insights to support EU policy-making by identifying behavioural elements in policies and testing behavioural levers to increase policy effectiveness.
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Behavioural insights (6)
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Championing Sustainable Mobility: Enhancing Electric Vehicle Adoption through Behavioural Insights and Living Labs
The EU Policy Lab has recently unveiled an exciting new project with the Living Lab for testing Digital Energy Solutions. The idea is simple yet powerful: decipher the behaviours and choices of electric vehicle (EV) owners when presented with different incentive schemes at workplace charging station
- EU Policy Lab tags
- Behavioral insights

Harmonising waste sorting labels across the EU
Making waste sorting more effective: A participatory design and behavioural science approach to developing harmonised waste sorting labels for the EU.
- EU Policy Lab tags
- Behavioral insightsDesign for policy

Driving forward with cleaner energy
The Living Lab for Testing Digital Energy Solution (DES-Lab) in collaboration with the EU Policy Lab coordinates an experimental project using nine electric-vehicles charging stations at the JRC in Ispra. Unlike other charging stations, this project supplies each station with electricity produced by
- EU Policy Lab tags
- Behavioral insights

Behavioural insights for public policy: hands on session with Erasmus University students
On April 6 2017 the EU Policy Lab welcomed a group of 12 students from the Bachelor Honours Research Class of the Erasmus School of Economics, Erasmus University Rotterdam (the Netherlands).
- EU Policy Lab tags
- Behavioral insights

Building a community of policy practitioners using Behavioural Insights
How to increase tax compliance? How to incentivize consumers to dispose products in an environmentally friendly way? How to have more inclusive work environments? Improving the effectiveness of polices across the EU: The case of behavioural Insights
- EU Policy Lab tags
- Behavioral insights

Behavioural Insights Applied to Policy: European Report 2016
Testing is what has accounted for a large chunk of process and product innovation in human history. Testing should apply even more to public policies, as their effectiveness often depends on how people react to them, and on the extent to which that reaction is embedded in the design of a policy solu
- EU Policy Lab tags
- Behavioral insights