Our Lab generates behavioural insights through an empirical approach, with the goal of supporting EU policymaking by identifying behavioural elements in policies and testing behavioural levers to increase policy effectiveness.
Behavioural insights tools
Behavioural tools help understand how people think, decide and act in policy contexts:
- Behavioural diagnostics combining literature reviews, experiments, data analysis, stakeholder interviews and workshops and help understand behavioural drivers and bottlenecks and identify potential solutions.
- The behavioural systems approach, combining behavioural science with systems analysis, helps to consider interactions between behaviours, psychological drivers and structural conditions.
- Experimental methods (lab, online or field trials) are also used to test these solutions, including different narratives, choice architectures or procedures before scaling.
These tools can support the full policy cycle, from problem framing and option design to implementation and evaluation.

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Behavioural insights (34)
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Building resilient communities in the face of disasters requires more than issuing warnings or providing information.
- EU Policy Lab tags
- Behavioural insights

European education is currently standing at a (digital) crossroads, where the promise, as well as their pitfalls are real.
- EU Policy Lab tags
- Behavioural insights

Here is a sneak peek into some of the results of the scoping phase which has yielded valuable insights and lessons that could shape the future of policymaking in Europe.
- EU Policy Lab tags
- Foresight
- Design for policy
- Behavioural insights

Chasing unpaid taxes weighs on administrations as it is time- and resource-intensive.
- EU Policy Lab tags
- Behavioural insights
- Design for policy

An EU Policy Lab exploration of transformative actions for adaptive water governance
- EU Policy Lab tags
- Design for policy
- Behavioural insights
- #OURFUTURES

We've just launched the process to design the next EU Strategy on Intergenerational Fairness. Found out more about how we did it.
- EU Policy Lab tags
- Foresight
- Design for policy
- Behavioural insights

Complex (or ‘wicked’) problems require adaptive solutions. By failing to address the variables of human behaviour, the effectiveness of policies can also be reduced.
This is where Behavioural insights come in: to bridge this gap and uncover behavioural interlinkages often not considered in policy.
- EU Policy Lab tags
- Behavioural insights

How can the EU safeguard fairness and fundamental rights when AI is used for decision making?
- EU Policy Lab tags
- Design for policy
- Behavioural insights

Some exciting news from our project to harmonise waste sorting labels across the EU!
Over the last few months the EU Policy Lab, together with consortium leader Open Evidence and the behavioural design agency Krukow, have developed a prototype for harmonised waste sorting labels.
- EU Policy Lab tags
- Design for policy
- Behavioural insights

Futures Garden is an experimental project of the Joint Research Centre’s EU Policy Lab to generate new policy ideas with citizens and policymakers to help shape a better future for Europe. We are now proud to announce the public launch of two innovative ‘artefacts from the future’.
- EU Policy Lab tags
- Foresight
- Behavioural insights
- Design for policy